Monday, March 21, 2011

AMD thinks APUs will threaten the existence of processors without integrated graphics

Standalone central processing units (CPUs) for client computers will be challenged by accelerated processing units (APUs) with integrated graphics core, a high-ranking officer at AMD said in an interview. APUs provide better performance because of its ability to efficiently process both parallelized and serialized data. "I think APUs will definitely challenge standalone CPUs. I believe that the future of consumer as well as commercial computing environments are characterized by the ability to present a compelling visual experience. Taking a GPU core and a CPU core and using them together on one chip will definitely challenge standalone CPUs," said Neal Robison, senior director of content and application support, in an interview with X-bit labs published on Sunday.

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